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Market Pulse Round Up January/February 2022

Reflections on the last 12 months

Last year saw the highest rise in UK property prices since just before the big recession in 2006. By December 2021 they were up 10.4% annually, bringing the cost of the average home to £254,822, according to figures from the Nationwide Building Society.

That annual price rise of £23,902 was in direct opposition to what was happening with the rest of the UK economy. In fact, house prices went up far higher than household incomes (the highest discrepancy since 1983, in fact).

Variations in prices across the UK

Of the four countries, Wales had the biggest house price rise last year. Figures from the Office of National Statistics showed an annual jump of 15.5% in October year-on-year, bringing the value of the average property in the country to £203,224. Homes at the higher end of the market were particularly popular, with one Savills estate agent saying quadruple the number of homes worth at least £1m exchanged hands last year, compared to pre-pandemic levels.

In Scotland the figure was 13%, bringing the cost of the average property to £181,391, while in Northern Ireland, there was a 10.7% increase, resulting in an average £159,109 figure. England was the lowest at 9.8%, with the cost of the average property in England – excluding London – hitting £285,113.

Londoners spend record sum moving out of city

Other figures – this time by Hamptons – show that Londoners spent £54.9bn on properties outside of the city last year. That was equivalent to 112,000 properties and was an increase of 62% on the previous year. The average price of property in London has increased by almost £36,000 over the last year with the figure now at £486,890.

Buy-to-let purchases increased 83% in 2021

Figures show that the buy-to-let market was a big driver in the rise in value of the residential mortgage market. Landlord purchases totalled £18bn in 2021. That’s an increase of 83% on the previous year.

Mortgage update

Mortgage lender offers seven times salary

With the easing of restrictions on the amount of money lenders could offer borrowers recently, one lender has announced particularly generous terms. Habito has said it will lend borrowers a mortgage sum of up to seven times their salary.

If it’s a joint application, then one person will have the seven multiple, whilst the other’s salary will be capped at five times their income. The main stipulation is that the Habito One mortgage is a fixed deal – for up to 40 years. Interest rates start at around 2.99%.

The typical borrowing rate at the moment is 4.5 times a salary, although it has edged up to 5.5 times for borrowers at Halifax and HSBC.

To qualify for the Habito seven-times-salary deal, borrowers must work in particular professions, such as nursing, teaching, the police or fire service, and have a take-home salary of around £25,000 per annum. They will also need to put down a 10% deposit.

One analyst warned that allowing borrowers to take out bigger sums could lead to a rise in house prices in the same way the Stamp Duty holiday did.

Re-mortgaging rates look set to climb

Over the next couple of years, the value of re-mortgaging is expected to climb. That particular area of the mortgage market was valued at £62bn in 2021, but it’s expected to increase to £69bn in 2022 and then jump to £93bn the following year.

“Many people taking out cheap fixes in the past year will find those maturing and will be looking for another deal, at a time when interest rates could well be higher than they are now,” said Mark Harris, chief executive of broker SPF Private Clients.

Mortgages to suit first-time buyers

Meanwhile, another area of the mortgage market which is set to see increased activity is products aimed at first-time buyers. That’s mainly thanks to the Bank of England recently announcing that it plans to loosen the lending rules where currently it’s only possible to borrow an amount 3 percentage points above an affordable level. Instead borrowers will be allowed to go up to 4.5 times their current income.

This doesn’t just mean that around 1% of people who currently rent will soon be able to afford to buy under the new rules, but also that people will be able to borrow more, securing themselves a bigger property.

The new rules are expected to come into place in the first six months of this year.

Bank of England governor Andrew Bailey said: “We don’t regard it as a relaxation of the rules, rather as an efficiency point because, having now got a body of evidence running back seven years or so, we were able to take a much more substantial judgment on the effectiveness of the tests.”

Property price predictions for the year ahead

A spokesman for upmarket estate agents Savills said they have predicted a UK-wide 3.5% rise in property prices for the whole of 2022. But that is only on condition that the pandemic-induced demands for more space and a more rustic or coastal setting abates. Probably the biggest effect on house prices this year will be whether or not the gap between buyer demand and property supply increases or decreases.

Zoopla’s analysts agree this year’s property price growth will be around the 3% mark. Director of research, Richard Donnell, reckons there will be around 1.2m property transactions this year (compared to 1.5m in 2021). Big growth areas, he surmises, will be the East Midlands and northwest England.

Chief lenders at the Halifax are more cautious about house price growth, predicting just a 1% rise over the next 12 months.

Lower growth expected for London

London is expected to remain in the doldrums with lower growth of 2%. Perhaps this figure for the capital isn’t surprising when you consider that the average 20% deposit for a first-time buyer in London is £88,000. The sum was calculated by Nationwide in their December 2021 report and works out at 183% of average gross income per annum.

Only luxury properties in central London are expected to do well across the coming year as more international buyers appear in the capital now that the lifting of lockdown has made travel easier for more areas.

Flats look set to be back in demand

Flats are back in demand, as more people slowly start to go back to work in cities.

Rightmove says city apartments were the most searched-for properties on its portal during autumn. Analysts say the figures appear to show that the demand for more space and greener pastures is coming to an end – or at least slowing down significantly.

Of course, these statistics were revealed prior to the latest Omicron spread, but it’s still a sign that the market is reverting to “normal”. Certainly, buyers were beginning to look to cities again, with hybrid working beginning to replace working from home.

“Although there was less demand for flats when the market reopened, with more availability than other property types and more steady average asking price growth over the last year, flats could present a good opportunity for people looking to move or to get on to the ladder across 2022,” said Tim Bannister, Rightmove’s director of property data.

A flourishing private rental sector

And what of the private rental sector? With demand continuing to outstrip supply – especially when it comes to high-quality rental property – there is only one way that prices can go – and that’s up, of course. As a result, the build-to-rent sector, together with purpose-built student accommodation (PBSA) are both proving extremely popular with investors. Lloyds bank and John Lewis are just two of the high street names having declared an interest in becoming large-scale landlords in 2021.

Central London properties picking up

London was slow last year, with more buyers moving out rather than in to the capital. As a result, house prices have risen by an average of around just 2%. And that doesn’t look to be getting any better over the next couple of years either, with growth expected to be between just 1% and 1.5% annually.

Build to Rent More Popular ‘up North

Build to rent just seems to be getting bigger and bigger – both in terms of its reach across the UK housing market and its popularity.

The British Property Federation (BPF) this week revealed that construction began on more than 13,500 build to rent homes in regional cities last year. That’s not just double, but triple, the amount of provision in London (where the sector first started).

The Federation’s Ian Fletcher acknowledged the huge rise of the sector in northern towns and cities, acknowledging that it went hand-in-hand with regeneration initiatives.

“[Build to rent] is not just about increasing housing provision, it is also a major economic driver,” he said. “It helps attract and retain skilled workers, serving as a catalyst for urban regeneration.

“The strong growth of the BTR sector across the regions will support the government’s levelling up initiative and help revitalise town and city centres.”

At the same time, researchers and upmarket estate agents Savills are convinced the build to rent sector will double within the next few years. They are confident of their prediction because they’ve already seen many local authorities push through planning consent for build to rent developments, in the knowledge their own housing stock is diminishing or already diminished.

Research from estate agency Ascend Properties revealed that planning permission requests for build-to-rent units were up by as much as 52% during 2020 – the most intense period of the pandemic.

Even the middle-aged are going for Build to Rent

The demand is there too. Many young professions can’t afford to become homeowners these days, while the middle-aged like the flexibility and lack of maintenance etc responsibility that renting can bring. Understandably, they also enjoy the inbuilt benefits of build to rent complexes, such as gyms, pools, work spaces and cinema rooms. Some even come with concierges and domestic cleaning and laundry facilities.

Insurer Admiral has produced figures that show there are almost twice as many people in the UK looking to rent one of these new BTR properties, as there is accommodation. That increase to one in every ten individuals in Salford. 

‘Zoom room’ and retro caravan perks

One new build to rent facility on Liverpool’s quayside even has its own ‘zoom room’. Those renting at the former HMRC office block now redesigned and renamed The Keel, can look their best on-screen thanks to the room’s tinted windows.

In another build to rent development in north west London renters can choose to work from a retro camper van if they so wish. It’s a perk, along with the cinema room, of paying the £1,770 a month rent, plus utility bill of around £200, also monthly.

BPF figures show there are 26 per cent more build to rent units across the UK than in 2020. Property advisers CBRE calculated that a record £4.1bn was invested in the sector last year. Another 141,215 build to rent developments are currently being built, or are about to be. Cities which have seen the biggest jump in build to rent provision are Birmingham, Sheffield, Manchester and Liverpool.

Property Market Still Strong at Start of Year

Inflation may be on the rise and families facing huge utility bill increases – but the property market continues to flourish.

Just as it soared during the pandemic, outside influences just don’t appear to have much effect on it this year either. Certainly, that’s the indications from the latest Rightmove report which recorded the fifth highest ever valuation requests in one day on Jan 4. The number was nearly twice (44 per cent) the amount at the same time last year.

Housing stock getting lower

The portal recorded the average asking price of a house in the UK at £341,000. That’s the biggest annual rise for more than six years. And it looks as if competition is about to get even stiffer with figures showing a growing lack of available stock. That’s because your typical estate agent has a mere 12 properties on their books right now. In December (a typically slow time for the property market) the average number was 14.

Properties in three regions of the UK – the East Midlands, South West and South East of England – are particularly low. This is one of the main factors causes property prices to rise.

Rightmove property data director Tim Bannister said: “All of the signs suggest that prices are likely to continue to rise until more choice is available.”

House builders sell more New Builds

This is despite some housing developers, such as Persimmon, reporting a ‘bumper year.’ The UK’s largest house builder, the group reported house sales of 14,551 New Build’s last year – 1000 more than in 2020. They attributed the increase, which saw their profits rise by 8.4 per cent to £3.61bn, to buyers making use of the Stamp Duty holiday, along with low mortgage interest rates.

Figures from the government’s Office of National Statistics (ONS) show the price of a typical New Build in the UK was £384,560 in September (the most up-to-date data collected). That was an increase of 21.8 per cent in the same month the previous year. It was also a rise of 3.4 per cent on the previous month of August 2021.

Value of detached properties rose around 14 per cent       

The ONS data – which is based on actual properties sold – showed that the biggest rise in asking prices year-on-year in England and Wales was for detached properties. These increased by 13.8 per cent to £456,259 on average. The data was calculated up to November 2021.

Of course, that fits in perfectly with the ‘race for space’ prompted by the pandemic lock-ins last year. Next biggest increase was for semi-detached homes. That was an 11.4 per cent rise, bringing the cost of the typical home to £275,589. Terraced homes were up by 7.6 per cent year-on-year to £231,266 while even flats saw a price increase (albeit the lowest) of 5.1 per cent, bringing the average price to £242,291.

Property increased most in South West

The South West saw the biggest property price increases with a jump of 2.5 per cent, according to ONS data. The North West wasn’t far behind with a rise of 2.3 per cent. Third highest was the East of England at 2.5 per cent. The lowest rise – of 0.2 per cent – was in London.

Build to Rent Sector Setting New Records

A record amount of money – more than £4.1bn – was poured into the UK’s Build to Rent sector last year.

A report by property advisory CBRE reveals the amount is £500m higher than the previous record, which was set back in 2020. Analysts say around £2bn worth of deals are already in progress for 2022, with a further £2.5bn currently being marketed for investors, ensuring this will also be a bumper year. 

More UK financial institutions building property portfolios

Last year Lloyds Bank and home retailer John Lewis publicly announced they were entering the corporate landlord market. In fact, Lloyds has made no secret of the fact it intends to build up a portfolio of 50,000 rental homes by the end of the decade. Now Legal & General are also voicing support and likely to be the next big UK financial institution keen on getting a share of the sector.

The Build to Rent sector is already extremely popular with large-scale investors in both Europe and the US. A chronic housing shortage in the UK makes it look likely to expand here too. Goldman Sachs in America is already looking into the UK Build to Rent markets, as is an Australian investment bank and other European property investors.

Built to Rent sector has “plenty of room to grow”

Jason Hardman, an executive director at CBRE blames “a chronic shortage of good quality housing in the UK” for the boom in Build to Rent. 

Richard Valentine-Selsey, research analyst at property company Savills, said a lot of new entrants were attracted to the sector last year. He added that it still had plenty of room to grow. 

Average seller pocketed nearly £100,00 in 2021

Meanwhile, what of individual sellers? A report by Hamptons said the average seller in England and Wales made themselves a tidy £95,360 last year. That’s if they had first purchased their home within the past two decades.

The biggest winners were owners of detached properties, whose profit margins were around £151,840. Owners of flats were less successful, with an average profit of £54,690 in 2021. In fact, one in five sellers of flats actually made a loss on their property. This compared to one in four owners of detached houses.

But then, in the race for space last year city centre flats became the least sought-after property type. Large detached homes – especially in greener areas and in coastal resorts were prized above all other forms of real estate.

Aneisha Beveridge, head of research at Hamptons, said: “Soaring house price growth over the last 18 months has driven up the amount of money homeowners have made… House price gains are primarily driven by two factors – the length of time people have owned their home, and the point at which they bought in the housing cycle.”

London home owners still making biggest profits

London sellers made the highest gains overall, but at £197,730 this was meagre compared to previous years. Sellers in the South East made an average £121,740 and those in the East, £109,980. In the West Midlands, the average profit was £68,190, in the North West it came in at £56,910 and Yorkshire and the Humber at £53,960. Sellers in the North East made the least profit at £28,960.

Average 3% Growth in Property Prices for 2022

Last year saw the highest rise in property prices since just before the big recession in 2006. By December 2021 they were up 10.4 per cent annually, bringing the cost of the average home to £254,822, according to figures from the Nationwide Building Society.

That annual price rise of £23,902 was in direct opposition to what was happening with the rest of the UK economy. In fact, house prices went up far higher than household incomes did (the highest discrepancy since 1983, in fact). 

Omicron boosts house price growth

Repeated lockdowns and Brexit cast negative effects on thousands of companies, many of whom are still struggling to survive – especially with the onset of Omicron. 

The variant helped to boost house prices too, with many householders reluctant to put their property on the market in December for fearing of contracting the virus.

A spokesman for upmarket estate agents Savills said they have predicted a UK-wide 3.5 per cent rise in property prices for the whole of 2022. But that is only on condition that the pandemic-induced demands for more space and a more rustic or coastal setting abates. Probably the biggest effect on house prices this year will be whether or not the gap between buyer demand and property supply grows or shrinks.

Zoopla’s analysts agree this year’s property price growth will be around the three per cent mark. Director of research, Richard Donnell, reckons there will be around 1.2m property transactions this year (compared to 1.5m in 2021). Big growth areas, he surmises, will be the east Midlands and north-west England. 

Chief lenders at the Halifax are more cautious about house price growth, predicting just a one per cent rise over the next 12 months.

Average first deposit in London is £88,000

London is expected to remain in the doldrums with lower growth of 2%. Perhaps the figure for the capital isn’t surprising when you consider that the average 20 per cent deposit for a first-time buyer in London is £88,000. The sum was calculated by Nationwide in their December report and works out at 183 per cent of average gross income per annum.

Property in Wales sees biggest price rise

Of the four nations, Wales had the biggest house price rise last year. Figures from the Office of National Statistics showed an annual jump of 15.5 per cent in October year-on-year, bringing the value of the average property in the country to £203,224. Homes at the higher end of the market were particularly popular, with one Savills estate agent saying quadruple the number of homes worth at least £1million exchanged hands last year, compared to pre-pandemic levels.

In Scotland the figure was 11.3 per cent, bringing the cost of the average property to £181,391. Northern Ireland, there was a 10.7 per cent increase, resulting in an average £159,109 figure. England was the lowest at 9.8 per cent (lower, in fact, than the UK-wide price rise figure of 10.2 per cent), with the cost of the average property in England – excluding London – hitting 285,113.

Flats Become ‘Go To’ Property Type Again

Flats are back in demand, as more people slowly start to go back to work in cities. 

Rightmove says city apartments were the most searched for properties on its portal during autumn. Analysts say the figures appear to show that prospective house hunters’ demands for more space and greener pastures is coming to an end – or at least slowing down significantly.

The statistics were revealed prior to the latest omicron spread. But it is still a sign that the market was reverting to ‘normal.’ Certainly, buyers were beginning to look to cities again, with hybrid working beginning to replace working from home.

“Although there was less demand for flats when the market reopened, with more availability than other property types, and more steady average asking price growth over the last year, flats could be a good opportunity for people looking to move or to get on to the ladder next year,” said Tim Bannister, Rightmove’s director of property data. 

Flats increase in value more than detached houses

Figures from high street lender Halifax paint a similar picture, with flats selling for 10.8% more in November compared to the previous year. Prices for detached houses had increased too – but at 6.6%, the rise was less than that for flats.

Halifax predictions are for a slowing down in price rises next year due to increased inflation affecting household incomes.

According to the government’s Office for National Statistics UK inflation was the highest for a decade at 5.1% in November.

Londoners spend record sum moving out of city

Other figures – this time by Hamptons – show that Londoner’s spent £54.9bn on properties outside of the cities this year. That was equivalent to 112,000 properties and was an increase of 62% on the previous year. The average price of property in London has increased by almost £36,000 over the last year with the figure now at £486,890. 

Mortgage lender offers seven times salary

With the easing of restrictions on the amount of money lenders could offer borrowers recently, one lender has announced particularly generous terms. Habito has said it will lend borrowers a mortgage sum of up to seven times their salary. 

If it’s a joint application then one person will have the seven multiple, while the other’s salary will be capped at five times their income. The main stipulation is that the Habito One mortgage is a fixed deal – for up to 40 years. Interest rates start at around 2.99%.

The typical borrowing rate at the moment is 4.5 times a salary although it has edged up to 5.5 times for borrowers at Halifax and HSBC.

To qualify for the Habito ‘seven times salary deal’ borrowers must work in particular professions, such as nursing, teaching, the police or fire service, and have a take home salary of around £25,000 per annum. They will also need to put down a 10% deposit.

One analyst warned that allowing borrowers to take out bigger sums could lead to a rise in house prices “in the same way the stamp duty holiday did.”

How Will Property in 2022 Fare?

By the end of the year, one in 16 private households will have moved home – that’s how busy the UK housing market has been in 2021. 

It’s the busiest, in fact, for 14 years, according to Zoopla. But then, never before has there been such an influence on home-working, thanks to the pandemic. For those who like statistics, analysts predict reckon this year’s frenetically-paced housing market will have recorded 1.5 million housing completions by December 31.

The property portal also calculated annual house price rises at 6.9% in November, with the average property having gained £15,000 in value over the course of the year. Nationwide’s Housing Index put growth even higher – at 10% annually (that was an increase on October’s 9.9%). The high street lender records the cost of the average UK property at £252,687.

Sales slumped by more than half in October

The November increase in property values is despite the fact sales plummeted to half that of the previous month in October (52% less, according to official HMRC figures) as people rushed to complete transactions prior to the Stamp Duty deadline.

In fact, Bank of England figures show mortgage approvals were the lowest in October since July 2020. 

And, with interest rates expected to rise next month, will sales start to dry up and prices stabilize? Tom Bill, head of UK residential research at the Knight Frank believes so. 

 “Gravity-defying price growth is the result of low interest rates and tight supply, which are both things we expect to reverse next year, putting downwards pressure on prices,” he said.

Rival property portal Rightmove predict 2022 will see a 5% rise in asking prices, increasing the cost of the average property by £17,000. But it will be nothing like this year’s turbo rise. 

Head northwards for bigger price increases

Property in some areas will fare better than others. Right now, Yorkshire & the Humber, Scotland, the south west and the West Midlands are the hot spots for buyers. 

Central London properties picking up

London has been slow this year, with more buyers moving out rather than in to the capital. As a result, house prices have risen by an average of around just 2%. And that doesn’t look to be getting any better over the next couple of years either, with growth expected to be between just 1% and 1.5% annually. 

Only luxury properties in Central London are expected to do well next year as more international buyers appear in the capital now that the lifting of lockdown has made travel easier for more areas.

A flourishing private rental sector

And what of the private rental sector? With demand continuing to outstrip supply – especially when it comes to high-quality rental property – there is only one way that prices can go – and that’s up, of course. As a result, the Build to Rent sector, together with Purpose Built Student Accommodation (PBSA) are both proving extremely popular with investors. Lloyds bank and John Lewis are just two of the high street names having declared an interest in becoming large-scale landlords in the past year.

Broadband Quality Second Most Important ‘Must Have’ When Buying a Home

A super-fast internet connection can add £5,000 to the value of a property, according to more than 294 UK estate agents.

The comment came on the back of a survey which showed that a great broadband connection ie ‘full fibre’ is a main priority for many house buyers. To the extent that 34 per cent of buyers surveyed by Omdia said they wanted speeds of more than 300Mbps. Another 23 per cent are demanding 1 Gbps.

Broadband second only to property size

The main priority for house buyers, according to the survey was the size of their property (23 per cent), closely followed by 20 per cent stating that broadband quality was their number one. A further 18 per cent said they were more interested in the number of bedrooms, 10 per cent the age of the house or apartment was more important, while nine per cent said they would prioritise transport links.

“Poor wi-fi and a bad mobile signal can be a deal breaker,” admitted one estate agent, “while fibre broadband adds to the appeal.”

All homes to have full-fibre broadband by 2026

Telecoms regulator Ofcom say around 18.2 million homes (62 per cent) already have access to 300Mbps or faster, according to their research. The government meanwhile say they will fit out every home in the UK with full-fibre and gigabit-capable broadband by 2025.

A spokesman for London-based estate agent Foxtons admitted internet connections had increased in importance since the pandemic, in particular, but that buyers still valued schools and local amenities, as well as the size of a property.

Narrowing of the north-south property price divide

Meanwhile, predictions from another estate agent also made headlines this week in the property press. Upmarket Savills says it expects the north-south property price divide to narrow considerably over the next five years. 

Both areas will still see growth – albeit northern growth should be higher than southern – but overall house prices could have increased by 13 per cent by the time 2026 comes around, they say. This is broken down into 4.5 per cent for Yorkshire and the Humber and the north-west over the next year, two per cent for London and three per cent for the rest of the UK.

The north’s ‘affordability cushion’

A company spokesman said: “There remains more of an affordability cushion beyond London and the south. The government’s levelling-up agenda has the potential to accelerate a rebalancing of the market but only if it gains meaningful traction.”

Despite the bigger increases in the north, London prices will still remain far higher with forecasts of property averaging £713,987 in the capital by the end of 2026, compared to averages of £272,732 in the north-west and £266,417 in Yorkshire.

Rental growth even higher than capital increases

And it is not only capital growth that Savills predicts will rise into double digits by 2026 – rental price growth is also expected to be up. And analysts at Savills say that will outshine capital growth at 19.9 per cent by 2026.

Market Pulse Round Up November/December 2021

Rental prices soar in rural locations

Rental prices have risen by 11% between the start of the pandemic and October 2021, a new rental index report by Rightmove has found. This brings the average cost of a rental in the UK to £1,041 per calendar month – compared to £940 in February 2020. In rural areas, which have become increasingly sought-after in light of the pandemic by tenants seeking additional space, the cost has risen by £123. Conversely, in urban areas rents have risen by an additional £25 per month.

Urban rentals set to increase next year

Analysts believe that with more people returning to work – at least in a hybrid fashion – that urban rental demand will start to see an increase. But they say this isn’t going to happen overnight and, in fact, there may not be any major changes until next year.

A new report by Savills says they’re already noticed an upturn in city-centre living, with Manchester and Birmingham, in particular, witnessing an increase in those commuting not far behind pre-pandemic levels. London, however, remains slow to change, with just 66% of travel returning (compared to figures in the high 80s and 90s for the other two cities).

A spokesman said, “the office isn’t going to go away – residents will still value additional space, but it is likely that they will also desire to be within reasonable commuting distance of city centres for the days they choose to work there.”

House prices up 8% over year in the “race for space”

September saw house prices registering the strongest monthly rise for 14 years, pushing the average cost of a home to a record high and reversing a three-month decline in annual growth. Across the year as a whole, the Office for National Statistics says values have risen by 8%.

Halifax, one of the country’s biggest mortgage lenders, said in September the average cost of a home rose by 1.7%, or £4,425, to £267,587. The previous peak was £263,162 recorded in August. Prices are up by more than £18,000 since last September and close to £28,000 higher than last June when the housing market reopened after the first Covid lockdown.

Russell Galley, the managing director of Halifax, feels a number of factors are affecting house prices. “The ‘race for space’ as people changed their preferences and lifestyle choices undoubtedly had a major impact,” said Galley. “Looking at price changes over the past year, prices for flats are up just 6.1%, compared with 8.9% for semi-detached properties and 8.8% for detached homes.”

Regional variations continue

Wales continues to experience the strongest house price inflation of any UK nation or region, climbing 11.5% in September to an average of £194,286. Scotland remains ahead of the national average at 8.3%, with an average house price of £188,525, while the market in Northern Ireland rose 9.3% to £166,299. The southwest remains the hotspot in England, reporting 9.7% growth in September to an average of £276,226, as the trend towards more rural living in a more flexible and remote working environment continues.

Greater London remains the nation’s growth laggard with house prices rising just 1%, albeit with the highest average price in the UK at £510,515. “The strength of price rises in Scotland and Wales is understandable given changing buyer priorities,” said John Eastgate, the managing director of property finance at Shawbrook Bank. “However, the lure of big cities, notably London, will inevitably return, and they may represent good value right now for both homeowners and investors.”

Meanwhile, homeowners in the capital are still finding that it’s taking longer to sell their properties than in other parts of the country with sellers waiting almost three months (58 days) to find a buyer compared with an average of 33 days in the southwest of England. In London homes are taking ten days longer to sell than the same period last year. However, director of estate agents Benham and Reeves, Marc von Grundherr, said that whilst London had so far been fairly “muted”, a return to the workplace and foreign buyers coming back will provide the capital with a boost. “Don’t be surprised to see London regain the property price growth top spot before the year is out.”

House prices to remain high as demand outstrips supply

A drop in the number of homes being put up for sale looks set to keep driving up prices, according to the latest Royal Institution of Chartered Surveyors (RICS) survey. The UK property market appears to be strong on the surface but Tom Bill, head of UK residential research at Knight Frank, believes that “there is an underlying weakness that needs to be resolved.”

He continued: “The imbalance between supply and demand is unsustainable and in many cases arises because prospective sellers are unable to find anywhere to buy themselves, creating a vicious circle of low supply. In some cases, they cannot even find properties to rent as a short-term option.

“There were 13 new buyers for every property listed in the UK in September. Over the last five years, the only time demand has exceeded supply to a greater extent was in January 2020, the first month of the short-lived Boris bounce.

“The imbalance is keeping upwards pressure on prices but, like many other parts of the economy, needs to resolve itself over the next six months to ensure greater stability in the UK housing market in 2022.”

Age of first-time buyers increases

Not surprisingly, this ever-increasing rise in property prices will be matched with a corresponding rise in the age of first-time buyers, says the study. At the moment the average age across the UK is 33 and in London it’s 35. In ten years, the study predicts the average age will be 34 and 37 respectively. Compare those figures to 2006, when the average age in the UK for first-time buyers was 30 and 32 in the capital.

“House prices continue to cause affordability headaches for the majority of hopeful first-time buyers,” said Nigel Purves, the chief executive of Wayhome. “Millions will be priced out of desired areas and forced into renting for far longer than they initially planned.”

The Staycation Boom

The hottest property investment strategy for 2022

From a commercial perspective, Covid-19 has had devastating effects on many industries in the UK, such as hospitality and travel, which have been severely impacted by the various restrictions. However, there have also been some industries that have massively profited from the pandemic.

Aside from the obvious uplift in PPE and pharmaceutical company revenues, tech companies offering remote working software such as Zoom and online retailers such as Amazon have enjoyed big profits.

Meanwhile, the property industry has been on a strange journey that not even the top experts could have predicted. The initial anticipation for a house price crash never materialised, with the introduction of stamp duty holidays contributing to an 8% year-on-year house price increase. Some buyers were able to save up to £15,000 in stamp duty, ensuring that the property market has stayed strong throughout the pandemic.

How property investment has been affected by Covid-19

The pandemic has resulted in a variety of outcomes for different types of property investors. The tenant eviction ban resulted in many buy-to-let landlords losing rental income, whilst growing house prices have also made it more difficult to make profits from buying property to let it out. On the flipside, the stamp duty holiday gave buyers a big window of opportunity to add new properties to their portfolios whilst avoiding paying the usual tax.

Holiday lets have become very lucrative investments

With foreign travel restrictions and health concerns over going abroad, the majority of British holidaymakers have been taking breaks in the UK, rather than missing out on their holidays altogether. Areas such as the Lake District and Cornwall have seen a huge uplift in bookings and searches for accommodation throughout 2021, with some holiday rental companies experiencing more than a 40% increase in summer 2021 bookings.

Domestic holiday experts are predicting that this demand for UK staycations is set to last, at least for the next four to five years, which opens up lucrative investment opportunities in holiday property rentals. As well as taking more bookings, many holiday accommodation owners and companies have increased their prices to maximise the opportunity they now have on their hands.

Choosing the best holiday accommodation for letting

For people who are interested in cashing in on the UK staycation trend, there are plenty of lucrative opportunities. Which one is best for you will depend on a number of factors including how much capital you have, how soon you want to see the returns and how long you want to be tied to the investment. Another important consideration is how much effort there will be on your part, as some investments allow you to invest and take a back seat, whilst others will require a lot more time and input.

Companies such as Advantage Investment offer high return on holiday let investments. Luxury lodge resorts are particularly profitable, requiring minimal effort and offering a clear exit plan after five years with 50% guaranteed ROI. You can find out more about their luxury lodge investments on their website [w]
advantageinvestment.co.uk/property/landal-barnsoul

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